The Celebrities Who Were Really Faux Celebrities…

Alan J. Schwarz
9 min readMay 18, 2021

Sometimes it is incredible to watch people who think they are entitled and above all other people. I’m not writing about people who have accomplished amazing things by using their brains and passion to get ahead. I’m referring to those who have done things that made them notorious and benefited from it.

My company had a Media/Public Relations firm and we had a policy of working hard and enjoying life. We dealt with all kinds of clients, and I will never forget when we worked for a large consumer show and they wanted two guys who were breaking big on television.

The guys our clients were insistent on bringing in were in the interior design business and had signed a contract to star in a series that took a look at everything to do with updating houses. They were getting a ton of media coverage and our clients decided they needed them as a draw for their Toronto show.

I spoke with both guys and we worked out a deal. They would have a limo to use to get around Toronto. They would stay at the Sheraton downtown, and they would have all their meals paid for within agreed upon limits. They would each get five hundred dollars cash for spending money (American money) and they would fly in first-class from Los Angeles. In return, they would arrive on Wednesday and on Thursday visit three newspapers, three radio…

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Alan J. Schwarz

Alan Schwarz loves life. He is the founder of JAMS Productions, a television production company based in Toronto . His passion is writing.